Sales metrics are key performance indicators (or KPIs) for tracking a company’s sales progress. They provide essential data points to help you make informed decisions, determine what’s working, and fix problems that emerge over time.
Closing more deals in the B2B world requires a combination of strategic thinking, effective communication, and the ability to ask the right questions.
QR codes offer a sustainable and modern way to replace traditional marketing methods such as flyers and business cards in the real estate market.
In this article, we explore the most useful and essential sales metrics to track in order to support your sales team to produce the best possible results.
Great marketing copy can be the difference between your products attracting new customers and resonating with your target market…and everyone feeling confused or ambivalent about what you have to offer.
Canva is a top-of-the-line graphic design tool that makes it crazy easy to generate all kinds of designs.
How do you actually go about writing effective copy, especially if you aren’t a copywriting pro? In this article, we review some of the most common copywriting mistakes that will dramatically undermine the marketing copy that you use to promote your business.
What is Zapier and what does it do? Zapier is an automation platform that connects the different tools and software you use, allowing you to pass data between them and to automate manual work. You can build custom recipes for moving information between apps, and...
Delivering a successful presentation is hard work. And delivering one that closes a deal? That’s even harder.
The salesperson may never know if their prospect even opens the presentation. Now imagine there was a way to get that data, plus information about how much time your prospect spent with the presentation, which slides were viewed, and how much time they spent with each slide.
In our last article, we looked at 7 digital marketing tools that are helpful for growing businesses, in areas such as social media, influencer marketing, lead forms, and SEO.
In this article we explore 8 additional digital marketing tools.
In this article we’ve outlined 7 of the top digital marketing tools that every business should take a look at, which will help take your marketing execution to the next level.
When it comes to building an impactful marketing strategy, it’s not about uncovering some specific “secret sauce”. Instead, it’s more about using a strategic process for hypothesizing and then refining a marketing strategy over time. This article will help.